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Why do real estate professionals choose SaaS CRM solutions?

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SaaS CRM solutions are also known as “cloud-based” or “hosted software”, so SaaS services run on the vendor’s servers. Regarding the SaaS CRM systems, the specific vendor is responsible for security, performance, hardware maintenance and availability. When it comes to cloud-based CRM, this means you need only a computer, smartphone or tablet with a web-browser to access and use the SaaS CRM. Therefore, such system requires no software to install “on-premise”.

SaaS CRM systems for real estate industry simplify following up. Thanks to this type of software, agents will be able to access to the relevant information that will help them to manage workload prioritization, team collaboration, and effectively plan daily activities, winning more deals.

In this article, we would like to clarify the reasons why real estate professionals choose cloud-based CRM, the best saas crm, and which benefits they get from it, such as improved customer experience.

 

No downloads, installation

Modern cloud-based CRM systems are worry-free solutions from the IT point of view. Stable internet connection is all that you need, working with Online CRM. Forget about downloading, installing, or updating of the CRM “on-premise”. You just sign in online and use all functionality of your system, making it easier for your sales team to streamline the sales process. This is as simple as email usage, showcasing the user-friendly nature of the best crm platforms.

Cross-device functionality

It doesn’t matter whether you have a tablet, laptop or smartphone you can work into web-based CRM, a prime example of saas crm software, and create required documents, using any platforms—a key tool for any sales rep on the go.

No server maintenance costs

Using cloud-based CRM, you don’t have to pay for hardware, server and software maintenance any more, which simplifies pipeline management for the sales team. Furthermore, you do not need to have a regular IT specialist on site, who must maintain software – all this is done remotely, a common benefit of utilizing a saas crm platform. 

Persistent access

Cloud-based CRM provides the round-the-clock accessibility of your system. Thanks to such systems, considered as the best crm tools for the real estate business, you will get the ability to make calls, appoint meetings, send property proposals, and add new leads, property listings on-the-go. Online CRM provides the seamless access to the system from anywhere, and on any device. This is really helpful for agents who must be out of the office the most part of the work day, enabling them to access customer data and manage their sales pipeline on the move. Thanks to the permanent access to the centralized database, agents get more flexibility and freedom to do what they need to do when they need to do it, enhancing the customer experience dramatically—a key benefit for sales rep aiming to improve customer data management.

Hassle-free usage

There are no CRM systems easier than cloud-based CRM, which are essential for sales teams looking for the right CRM to streamline their sales process. First of all, you pay a fixed monthly price for the system usage. All you need is the persistent Internet connection and the access codes and any device, that you prefer to work on. Free up from the system maintenance, since it is provided by the CRM vendor, moreover, there is a wide range of self-service online services, allowing the sales team to focus more on sales process optimization.

Inexpensive system

This business-enhancing CRM solutions don`t cost too much. As a rule, cloud-based CRM systems, offering the best crm tools, use the pay-as-you-go subscription model. Therefore minimal upfront investment in subscription reduces risk, especially for saas companies looking to implement a sales crm with minimal risk. Also, you don`t have to buy additional hardware or licenses fees. If you prefer smaller, regular installments Online CRM solution is optimal for your company, particularly if your sales team needs to quickly adapt to changing sales processes.

High level of data security of SaaS CRM solutions

Information security level at cloud-based CRM vendors is much higher than those provided CRM systems “on-premise”. Online CRM providers offer automatized back-up policies and have clear data recovery plans, ensuring customer data is always secure and accessible for the sales team. Moreover, it is allowed to improve data safety by using advanced authentication and strong passwords, a feature often emphasized by the best saas crm companies.

Flexibility of cloud-based CRM

Using web-based CRM, a cornerstone saas crm software, you can start with only the features which are relevant to business unique needs, including a customer relationship management focus. Then, as your needs are changing, you may improve your system, for example, increase capacity, add new features or more advanced add-ons. Cloud-based CRM systems are very flexible, and they can be updated in order to satisfy your new needs in a blink of the eye. It is not necessary to wait until a new application will have been written for that goal, thanks to the flexibility of saas crm platforms.

Bettered compatibility

All IT products, especially those in the saas business, demand the flexibility of integration, critical for sales teams seeking to streamline their sales process through the right CRM. Stand-alone software can’t be suitable for the business environment when information exchange between already available technologies is the most important than ever, particularly for sales teams relying on customer data. Cloud-based CRM system, considered as the best saas crm for some, can be effortlessly integrated with other software, such as e-mail clients and Office products.

No obligations to CRM vendor

Using online CRM system, a prominent CRM tool in the saas business, you pay a monthly fee instead of paying all at once, some even offer a free trial, which is appealing for sales crm looking to minimize upfront costs. You can stop the use of the cloud-based CRM system when you will decide do it without any obligations to CRM vendor, without the risk of losing the investment.

 

Conclusion

The possibilities of improving your real estate business with cloud-based CRM, a top-tier saas crm software, are endless. First of all, be sure that your CRM vendor offers a flexible solution that is tailored to your needs, and it will be able to grow in terms of functionality.  Equipped with this knowledge, you will choose the right system that will run your business in the cloud. 

 

About Dynamica Labs
Dynamica Labs is one of the oldest Dynamics CRM Partners and one of a very few companies with ISO 9001 Quality Management System certification for Dynamics CRM project delivery services.

For over 15 years we have been focused on 3 key CRM project goals: delivering measurable business results, following a cost-effective approach, providing the highest quality standards. Over the course of these years, we’ve taken part in hundreds of projects from SMEs to blue-chip global companies.

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Vladimir Sarov