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12 Oct 2012

Effective Social Commerce. Forrester Research Q1 2010

Effective Social Commerce Forrester Research Q1 2010

Recent study shows how Social Tools affect eCommerce. Some provide more value to businesses, some less.
Most social tools are still immature – and have huge potential.

For example:
Company Blog – provides Medium value – in 1-3 years will reach it’s full potential.
Social recommendations – provide Medium value – in 1-3 years will provide Very High value

Check the report for full details about each tool:
http://www.atg.com/resource-library/analyst-reports/TechRadar-for-e-Business-and-Channel-Strategy-Professionals.pdf

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